Selected Works
A little about me
What I do
I design visual systems that help brands tell their stories with clarity and impact. Whether it's environmental graphics for a stadium-sized event, a presentation system for a global company, or a complete brand identity, I focus on creating work that connects with people and drives action. I work across disciplines: presentation design, environmental branding, identity systems, and photography, bringing together strategy and craft to solve real problems.
My background
I've spent over a decade designing across Tokyo, Oakland, and Atlanta, working with brands like Adidas, Microsoft, Airbnb, and Salesforce. My career has taken me from agency work to in-house teams, giving me perspective on how design operates at different scales and speeds. I started with a love for storytelling and photography, which shaped how I think about composition, narrative, and emotional impact. That foundation still guides everything I create today.
My approach
I believe great design starts with understanding the problem, not jumping to aesthetics. I begin every project by listening: to clients, to audiences, to the goals that matter. From there, I build systems that are bold enough to make an impact but flexible enough to work in the real world. I care about craft and details, but I never lose sight of the bigger picture. Does this work? Does it connect? Does it move people? My best work happens when strategy and creativity work together, not in isolation.
